According to the latest report by IMARC Group, titled “Kuwait Perfume Market Report: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” the Kuwait perfume market reached a value of US$ 136.5 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 232.3 Million by 2027, exhibiting a CAGR of 9.63% during 2022-2027.

Report Coverage:

Perfumes refer to the mixture of fragrances and essential oils offering a pleasant smell. Usually consisting of natural ingredients, such as spices, flowers, fruits, woods, grasses, and animal secretions, they are also manufactured using synthetic ingredients. Thus, a diverse range of perfumes is available in different fragrance formulas and textures. Apart from being an essential personal grooming product, perfumes find extensive usage across different applications, including air fresheners, laundry softeners, floor cleaners, and furniture polish paints.

As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviors of the consumers globally–our estimates about the latest market trends and forecast values after considering the impact of this pandemic.

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Kuwait Perfume Market Trends:

The Kuwait perfume market is primarily driven by the growing inclination of consumers towards grooming products, particularly skincare and spa treatments. The rising willingness of the consumers to invest in fragrances and fragrant products is boosting the market growth significantly.

Besides this, the easy availability of premium international-branded perfumes across organized offline and online channels are complementing the market growth. Furthermore, the booming e-commerce sector, digital campaigns promoting perfume usage, inflating consumers’ disposable income levels, and extensive research and development (R&D) activities conducted by key players are also providing an impetus to the market growth.

Key Market Segmentation:

Our report has categorized the market based on premium and mass products, gender and perfume type.

Breakup by Premium and Mass Products:

• Premium Products
• Mass Products

Currently, premium products are most preferred by consumers as they have high disposable incomes, which lead to high purchasing power.

Breakup by Gender:

• Male
• Female
• Unisex

Male perfumes are most popular in the country on account of changing grooming patterns amongst the male demographic.

Breakup by Perfume Type:

• Arabic
• French
• Others

Arabic perfumes represent the most popular fragrances type as they are a big part of the local culture.

Competitive Landscape:

The competitive landscape of the market has also been examined with details about key manufacturers operating in the industry.

Key highlights of the report:

• Market Performance (2016-2021)
• Market Outlook (2022- 2027)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

Note: We are updating our reports, If you want the latest primary and secondary data (2022-2027) with Cost Module, Business Strategy, Distribution Channel, etc.

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