According to IMARC Group’s recently published report, titled “India Oral Hygiene Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” the India oral hygiene market is expected to exhibit a CAGR of 5.98% during 2022-2027.Looking forward, the market is expected to continue its strong growth during the forecast period 2022-2027.
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Oral hygiene is an essential practice to prevent dental decay, bad breath and stained teeth. This includes cleaning of teeth and gums for maintaining a fresh breath, healthy teeth and gums. Some of the commonly utilized products for dental care include toothbrush, toothpaste, tongue cleaner, mouthwash, and dental floss.
India Oral Hygiene Market Trends/Drivers:
The market in India is primarily driven by the rising preference for personal grooming. Moreover, the increasing incidences of dental caries and periodontal diseases across the country due to the shifting dietary patterns of individuals are providing a boost to the sales of oral hygiene products. Along with this, continual product innovations, such as the introduction of electric and sonic toothbrushes that are integrated with 3D motion sensors and Bluetooth connectivity, are providing an impetus to the market growth. Other factors, including easy product availability through organized retail channels and the inflating disposable incomes of the masses, are also acting as major growth-inducing factors.
Key Market Segmentation:
Breakup by Product:
- Toothpaste
- Toothbrushes & Accessories
- Mouthwash/Rinses
- Dental Accessories/Ancillaries
- Denture Products
- Dental Prosthesis Cleaning Solutions
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Pharmacies
- Online Stores
- Others
Breakup by Application:
- Adults
- Kids
- Infants
Breakup by Region:
- North India
- West and Central India
- South India
- East India
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Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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